Blog | Lane' J. Richards

Want the inside scoop on booking more (and better) clients? Check out this guide and learn 5 simple tips for 
running a successful rental business.

In this class, you'll learn key things you can do to improve your website, connect with your ideal client, and convert more sales.

6 Steps to a Successful Virtual Warehouse Inventory Sale

Selling off inventory can be a lot of work. Luckily, many of us have a little more time on our hands so now is the perfect time to organize your virtual warehouse inventory sale and enjoy a little more cash in hand. What exactly do you need to do to ensure a successful sale? Let’s […]



7 Ways to Make Money In Your Rental Business

In the “good old days,” you would have been knee-deep in consultations, refreshing your inventory, organizing your warehouse, and getting ready for the wedding season. But, these are not usual times. With the onslaught of COVID-19 and stay-at-home orders, we’re all having to adapt to a new way of doing things. But exactly how do […]

ways to make money in your rental business


Sales & Marketing

CRM vs. an Inventory Management Program

There’s no doubt you’ve probably heard of a CRM (customer relationship manager) and of some sort of inventory management programs such as RW Elephant or GoodShuffle Pro. But do you know the difference between the two? Let’s take a closer look at how both a CRM and inventory management program may help in your rental […]


Systems & Processes

How To Communicate Important Policies

You’re meeting with a prospective client during a sales consultation and know you need to discuss important policies, but what do you say and how do you deliver the message? You don’t want to scare the client away with all of the details, but you also don’t want to feel like you’re hiding anything. So […]

communicating important policies


Client Experience

Sales Tips for Introverts

Would it come as a surprise to you if I said we’re all salespeople? Yup, it’s true. Every time you have a prospective client in a consultation, you’re making a sales pitch. Every time you send an email or write a social media post, you’re making a sales pitch. Every time you write a newsletter, you’re […]

Sales tips for introverts


Sales & Marketing

50 Instagram Prompts

Do you ever get writers fatigue trying to figure out what to post to your Instagram? You have the photos, but what exactly do you say that can drive growth and engagement? Having a list of Instagram prompts can help when trying to schedule your Instagram posts, especially when you have writer’s block. The best […]

Instagram prompts for wedding pros


Sales & Marketing